Snapchat
Immersive LED Stage for Snapchat London

Snapchat London wanted a visual environment that could transform their presentation space into something dynamic, playful, and alive. The goal was to elevate everyday talks with a long, ultra-wide LED wall that reacts in real time and feels like a vibrant window into the Snap world. The challenge was to create content that stays immersive without distracting speakers or overwhelming the audience.

We built a custom Unreal Engine world inspired by Snapchat’s visual identity. The environment is colorful, stylized, and flexible, reacting only when needed. Instead of using a green screen, the LED wall becomes a living canvas that adapts to each presentation. Everything runs inside Unreal Engine with high-quality materials, lighting, and animation loops designed to feel premium and consistent.

The final setup spans more than nine meters in width, creating a panoramic window behind the speakers where the digital world feels expansive but never overwhelming. During presentations, objects gently animate, the sky transitions from day to night, and playful Snap-inspired elements come to life on cue, all enhancing the storytelling rather than distracting from it. The system is powered by Unreal Engine and Disguise, built for real-time rendering at 5.7K ultrawide, supports dynamic triggers through manual controls or smart sensors, and is fully optimized for smooth playback during long sessions.